CEEPO was founded by Nobuyuki “Joe” Tanaka in Aichi, Japan, 2003 as a niche brand focused on designing aerodynamic solutions for triathlon racing.

According to legend, Joe began racing Triathlon in 1990. Unsatisfied with the common road bikes used in his first 2 years, Joe decided to custom build his very own Triathlon racing machine in 1993.

From that moment, Joe began his long obsession with finding aerodynamic solutions for going as fast as possible by painstakingly experimenting with frame design, discipline specific geometry and cutting edge of carbon technology.

CEEPO’s obsession with finding aerodynamic solutions for triathlon has grown to include road and gravel cycling pursuits. Leveraging the lessons from a decade in design forward thinking, today, CEEPO remains at the forefront of bike design in order to answer the question: how much faster can we go?

Ceepo USA is directed by industry veterans Steven Harad, Richard Mayberry, and Matt Reece.